dimanche 1 février 2009

3.1.2 Search engine market

The search engine market is segmented by an enormous leader: Google, a
follower who is far from him: Yahoo and a large amounts of small search engines.
The dominant position of Google may stay for years and years and only a technical
revolution could really jeopardized him.


Illustration 4: Top 10: Search websites in the world August 2007
As you can see here I identified what we could call « The big four » which
represents the four major search engines. Then comes three specialized search
engines (7,49% all together) but their success are limited to the size of the website
they are browsing. Then came in last positions what I would called the dead
champions which once have been great and well known search engines but which
are nowadays in decline and will one day probably disappear.

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